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Where we're going.

About Zubie

The powerful future of mobility: we connect businesses, vehicles and drivers like never before.

At Zubie, we believe that every company, no matter its size, should have access to the power of telematics. Zubie telematics delivers powerful fleet management tools that include:

  •  24/7 GPS tracking
  • Vehicle health and maintenance
  • Driver performance, and driver check-in
  • Fuel levels
  • Vehicle valuation
  • Dashcam connectivity
  • Real time reporting

All our dynamic features are nested in a single, easy to use and fully integratable API. We offer comprehensive plans at a price that works for your company’s size and budget. Zubie fleet management gives you unparalleled control over your vehicles with an intuitive interface that takes minutes to install and learn. Our world class customer support team is always ready to help.

Where We've Been.

Zubie was formed in 2012 as a joint venture between innovative retailer Best Buy and mobile-centric venture firm Open Air Equity Partners. Beginning with a focus on connected car applications for consumers, Zubie has since expanded into providing powerful custom telematics and data services for insurance carriers, car rental fleets, automotive dealerships, service centers, and auto manufacturers. We continue to innovate new ways to manage fleets of all sizes.

Learn

Zubie FAQ

Learn more about how Zubie works and why we’re the industry leader in telematics technology.

01

Zubie is a leader in the vehicle telematics industry. We help fleet managers in all different industries manage the health, safety and value of their vehicles.

02

Zubie easily tracks any vehicle with an OBD-II port. Simply install Zubie Asset Trak into your vehicle’s port, activate and begin receiving valuable telematics data. It’s the perfect fleet operating solution for rental operators, dealerships, couriers and more. Get location tracking, vehicle health and driver performance reports. For vehicles without OBD-II we have other solutions. 

03

Zubie Asset Trak is a small piece of hardware that’s about the size of a deck of cards. It fits neatly in your vehicle’s OBD-II port and is easy to conceal for rental companies. The device connects you to a powerful platform of limitless telematics data.

04

Zubie fleet connect and rental connect track the vehicles in your fleet. They give you thorough reporting on the location and health of your vehicles so you can manage your fleet more efficiently and effectively. Expedite maintenance checks, see when vehicles arrive and hold your drivers accountable for safe practices. Add Zubie dashcam for a live video record of your vehicle and driver’s activity.

05

No. Zubie currently runs via most 4G networks. Once it’s installed, it’s always on with no need for Bluetooth or other connection.

06

See the Asset Trak page for our telematics pricing and a full comparison of our plans. We have options to fit any sized fleet with a free trial that takes minutes to activate. 

07

Telematics combines GPS tracking and vehicle diagnostics to show where vehicles are, how they’re being used, and when they may need attention — all on one platform. It goes beyond basic tracking by turning live vehicle data into operational insights.

08

Telematics helps businesses reduce manual work, improve visibility, and make better decisions with real-time data. Zubie positions this as a way to streamline workflows, improve customer experience, and keep your fleet operating smoothly.

09

Yes. Zubie includes location tracking and recovery tools such as geofencing and Recovery Mode to give you higher-quality tracking capabilities. Geofencing allows you to set boundaries for your vehicle and sends you immediate alerts when your vehicle enters a restricted area. Recovery Mode is an option that increases the frequency of location updates, making it easier to track where your lost or stolen vehicle may be headed.

10

Telematics can reduce manual input and simplify the return and turnaround processes by connecting vehicle data with business systems. Zubie especially makes their check-in and check-out processes easy with their counter system integration — tying Zubie’s telematics data to the check-in and check-out process and automatically indicating which vehicles are available, in use, or returned.

11

Yes. Zubie provides real-time GPS tracking with live map views of all connected vehicles. Using Zubie’s platform, you can see the exact location of every vehicle, monitor movement in real time, view routes and stops as they happen, and access historical trip data.

12

Zubie allows you to create geofences and receive alerts when vehicles enter or leave designated areas. Geofencing allows you to define custom zones, track time spent at specific locations, and improve accountability and compliance.

13

Zubie simplifies maintenance processes by tracking vehicle usage and automatically reminding you when service is due. Zubie Smart Maintenance allows you to set maintenance schedules, receive automated reminders, and maintain a complete service history. Zubie also offers online scheduling directly on the Zubie Smart Maintenance app at over 26,000 vetted, fleet-friendly shops across the United States.

14

Zubie provides detailed insights into driver behavior to help improve safety and reward positive driving habits. Key metrics tracked by Zubie’s driver monitoring system include speeding events, harsh braking and acceleration, and idling patterns. This data creates much more than driver accountability — it provides opportunities for driver-specific coaching and a culture where good driving habits are acknowledged and rewarded.

15

Yes. Zubie Asset Trak is designed for equipment without an OBD-II port, including trailers, generators, forklifts, and skid steers. This solution allows you to monitor when and how your equipment is being used, and provides geofencing alerts if your assets leave their designated areas.

16

Installation depends on the solution you choose. Zubie devices like our dash cam and OBD-II tracker are easy to install — simply plug them in. Zubie Direct Connect requires no installation at all, as it is a completely hardware-free tracking solution.

17

Yes! With Zubie Smart Maintenance and its negotiated “big fleet” pricing, users save an average of 26% on maintenance costs.

18

No. In addition to a live map with real-time vehicle location, Zubie GPS fleet tracking includes end-to-end trip history. You can easily view start and end times, precise route tracking, total mileage, and driver behavior signals.

19

Zubie’s solutions can include speed, idling time, harsh braking, harsh acceleration, fuel consumption, engine and battery diagnostics, and more. Zubie is designed for more than knowing where your vehicle is — Zubie pairs with your entire operation so you can monitor the health, safety, and efficiency of your fleet.

20

Yes! You can try out any Zubie plan for a free 30-day trial before you commit. We want you to weigh all the great features Zubie offers before you decide on a specific telematics pricing plan.

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Get in touch with our team and learn how we can help optimize your business.

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